Burger King launch their Super Seven Incher with one of the most unsubtle ads of all time. Or is it just me?
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| Subtlety in advertising (or not!) http://x404.co.uk/forum/viewtopic.php?f=3&t=1479 |
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| Author: | Paul1965 [ Fri Jun 26, 2009 9:53 am ] |
| Post subject: | Subtlety in advertising (or not!) |
Burger King launch their Super Seven Incher with one of the most unsubtle ads of all time. Or is it just me?
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| Author: | bish [ Fri Jun 26, 2009 9:54 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Advertising these days, is to catch the subject audicence. In this case, people under the age of 25. What has this done? Exactly what I just said. |
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| Author: | AlunD [ Fri Jun 26, 2009 9:57 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
all they needed was to add a comment about "lip smacking good " 
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| Author: | Nick [ Fri Jun 26, 2009 9:58 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
There's a joke about swallowing in there somewhere... |
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| Author: | bish [ Fri Jun 26, 2009 10:00 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
It does look exceedingly good though. Pity they dont actually look like that then they are cooked. I asked about it once, the response I got was - "It's because we have to make so many of them so we can't always make them look good." I was 'gob-smacked' 
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| Author: | ProfessorF [ Fri Jun 26, 2009 10:03 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Advertising clearly works. FWIW, there's probably some ad exec in the US who probably can't quite believe he's gotten away with it. I expect there's usually a dozen piss-poor ideas rafted, but some moron in BK went with this one. I used to come up with crap like this in university and upon presentation to the tutors it always got a raised eyebrow and a middling mark. Mind you, look at the American Apparel adverts. For all their puritanical views over the last few years, the US seems to do a brisk trade in risqué advertising. |
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| Author: | bish [ Fri Jun 26, 2009 10:05 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Personally I would have just put "It'll blow your mind" the away is completely uncessecary. |
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| Author: | Nick [ Fri Jun 26, 2009 10:07 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Does anyone else think that the model doesn't look human, and looks more like one of those fake rubber dolls that are supposed to look human? 
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| Author: | bish [ Fri Jun 26, 2009 10:11 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Yep, I think she looks like one of those Stepford Wives. |
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| Author: | ProfessorF [ Fri Jun 26, 2009 10:12 am ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
I was thinking Katy Perry. |
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| Author: | finlay666 [ Fri Jun 26, 2009 1:54 pm ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
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| Author: | saspro [ Fri Jun 26, 2009 2:00 pm ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
So is this burger coming over here or not. I'm now in a Burger King mood |
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| Author: | bish [ Fri Jun 26, 2009 2:01 pm ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
Ooooh. That's a low punch. I have been driving for nearly 3 years, and have never hit anything. Not even the curb. |
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| Author: | ProfessorF [ Fri Jun 26, 2009 2:01 pm ] |
| Post subject: | Re: Subtlety in advertising (or not!) |
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| Author: | finlay666 [ Fri Jun 26, 2009 3:27 pm ] | |||||||||
| Post subject: | Re: Subtlety in advertising (or not!) | |||||||||
It's from the 60s/70s I think Saying that you might be the exception, my housemate hit another car (apparently not her fault) and has had 2+ 'bumps' (as in obviously dented bodywork) on the replacement car. She drives like a boy racer and doesn't wear a seatbelt mind so that might be it.... |
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