BigRedX wrote: As an artist producing and selling your own CDs is great in theory but actually not very cost effective in practice, because unless you have some alternative source of funding without the weight of a record company behind you, you can't get the best deals on production or promotion.
After taking into account the cost of recording, mastering, sleeve design and then production of the CD and it's packaging unless you can afford to produce and can guarantee to sell at least a couple of thousand copies, at best all you'll do is to break even. The more fancy your packaging (i.e. anything that isn't a CD in a jewel case with a 4-page booklet) the more it will eat into any potential profit margin, and remember that you'll need to give away a couple of hundred copies for promotional purposes.
Record companies may get a bad reputation for not giving their artists a very big percentage of sales, but I defy anyone to try and get a bank loan on the same terms as the average record contract... |